Privacy

Introduction

This Privacy Policy outlines how Charcroft Electronics ("we", "our" or "the Company") collects, uses and protects information from users who access our website at www.charcroft.com ("Site") or otherwise share personal information with us (collectively: "Users").

When you use the Site, you consent to the collection, storage, use and disclosure of your Personal Information as described in this Privacy Policy. We encourage you to read it carefully and use it to make informed decisions.

Grounds for Data Collection

Processing of your personal information is necessary for the performance of our contractual obligations towards you and providing you with our services, to protect our legitimate interests and for compliance with legal and financial regulatory obligations to which we are subject.

"Personal Information" means any information which may potentially allow your identification through reasonable means.

What Information Do We Collect

We collect two types of data and information from Users.

Non-personal Information is un-identified and non-identifiable information, which may be made available or gathered via your use of the Site. This may include aggregated usage information and technical information transmitted by your device, such as browser and operating system type, language preference, access times and activity on the Site (pages viewed, clicks and actions).

Personal Information is individually identifiable information. This includes:

• Device information: geolocation data, IP address, unique identifiers (such as MAC address and UUID) and activity through the Site
• Name and job title
• Contact information including email address
• Demographic information such as postcode, preferences and interests
• Other information relevant to customer enquiries

We do not store financial details.

How Do We Receive Information About You

We receive your Personal Information from the following sources:

• When you voluntarily provide your personal details in order to register on our Site
• When you use or access our Site in connection with our services
• From third-party providers, services and public registers, for example traffic analytics vendors

How We Use the Information We Collect

We do not rent, sell or share Users' information with third parties except as described in this Privacy Policy. We may use the information for the following purposes:

• Communicating with you: sending notices regarding our services, providing technical information and responding to customer service issues
• Keeping you informed about our latest updates and services
• Serving relevant advertisements when you use our Site
• Marketing our websites and productsImproving our products and services
• Statistical and analytical purposes intended to improve the Site
• Internal record keepingResponding to specific enquiries you submit
• Contacting you by email, phone or mail for market research purposes

We may also transfer or disclose Personal Information to our subsidiaries, affiliated companies and subcontractors. In addition, we may share Personal Information with trusted third-party providers for purposes including hosting and operating our Site, storing and processing information on our behalf, serving advertisements, providing marketing materials, and performing research or technical diagnostics.

We may also disclose information where we have good reason to believe disclosure is necessary to comply with applicable law or regulation; enforce our policies; investigate or prevent illegal activities, fraud or security issues; establish or exercise our rights in legal proceedings; or prevent harm to the rights, property or safety of us, our users or any third party.

Your Rights

You have the right to make the following requests at any time:

1. Receive confirmation as to whether or not personal information concerning you is being processed, and access your stored personal information together with supplementary information.
2. Receive a copy of personal information you have directly provided to us in a structured, commonly used and machine-readable format.
3. Request rectification of your personal information that is in our control.
4. Request erasure of your personal information.
5. Object to the processing of personal information by us.
6. Request to restrict processing of your personal information by us.
7. Lodge a complaint with a supervisory authority.

Please note that these rights are not absolute and may be subject to our own legitimate interests and regulatory requirements. To exercise any of the above rights, please contact our Data Protection Officer by writing to: Charcroft Electronics, Llanwrtyd Wells LD5 4TH, UK.

Retention

We will retain your personal information for as long as necessary to provide our services and to comply with our legal obligations, resolve disputes and enforce our policies. Retention periods are determined based on the type of information collected and the purpose for which it is collected, bearing in mind the need to destroy outdated or unused information at the earliest reasonable opportunity.

Under applicable regulations, we will keep records containing client personal data, account opening documents, communications and anything else required by applicable laws and regulations. We may rectify, replenish or remove incomplete or inaccurate information at any time and at our own discretion.

Cookies

We and our trusted partners use cookies and other technologies in our related services, including when you visit our Site or access our services. A "cookie" is a small piece of information that a website assigns to your device while you are viewing it. Cookies are used for a variety of purposes, including allowing you to navigate between pages efficiently, remembering your preferences, enabling automatic features and compiling statistical data on your use of our services.

The Site uses the following types of cookies:

Cookies do not contain information that personally identifies you, but personal information we hold about you may be linked to the information stored in and obtained from cookies. You may remove cookies by following your device preferences; however, if you choose to disable cookies, some features of our Site may not operate properly.

We use Google Analytics to collect information about how users access the Site, which pages they visit and when. We use this information only to improve our Site and services. Google Analytics collects the IP address assigned to you on the date you visit, rather than your name or other identifying information. We do not combine Google Analytics data with personally identifiable information. Google's use of this data is governed by the Google Analytics Terms of Use and the Google Privacy Policy.

Third-Party Collection of Information

This Privacy Policy only addresses the use and disclosure of information we collect from you. To the extent you disclose your information to other parties or sites throughout the internet, different rules may apply to their use or disclosure of that information. We encourage you to read the terms and privacy policy of each third party you choose to share information with.

This Privacy Policy does not apply to the practices of companies that we do not own or control, nor to individuals whom we do not employ or manage, including third parties to which we may disclose information as set out in this Privacy Policy.

How Do We Safeguard Your Information

We take great care in implementing and maintaining the security of the Site and your information. We employ industry-standard procedures and policies to ensure the safety of the information we collect, prevent unauthorised use, and we require any third party to comply with similar security requirements in accordance with this Privacy Policy.

Although we take reasonable steps to safeguard information, we cannot be responsible for the acts of those who gain unauthorised access or abuse our Site, and we make no warranty, express, implied or otherwise, that we will prevent such access.

Transfer of data outside the EEA: some data recipients may be located outside the European Economic Area. In such cases we will transfer your data only to countries approved by the European Commission as providing an adequate level of data protection, or we will enter into legal agreements ensuring an adequate level of data protection.

Advertisements

We may use third-party advertising technology to serve advertisements when you access the Site. This technology uses information about your use of our services to serve relevant advertisements, for example by placing third-party cookies on your web browser.

You may opt out of many third-party ad networks, including those operated by members of the Network Advertising Initiative (NAI) and the Digital Advertising Alliance (DAA). For more information and to opt out, please visit optout.networkadvertising.org and optout.aboutads.info.

Marketing

We may use your Personal Information, such as your name, email address and telephone number, to provide you with promotional materials about our services that we believe may be of interest to you. We do this ourselves or through third-party subcontractors.

To respect your right to privacy, all marketing materials include a means to opt out of receiving further marketing from us. If you unsubscribe, we will remove your contact details from our marketing distribution lists.

Please note that even if you have unsubscribed from marketing emails, we may still send important transactional or administrative communications, such as customer service announcements, without offering the option to opt out.

Corporate Transactions

We may share information in the event of a corporate transaction such as a sale of a substantial part of our business, merger, consolidation or asset sale. In the event of the above, the transferee or acquiring company will assume the rights and obligations as described in this Privacy Policy.

Minors

We understand the importance of protecting children's privacy, especially in an online environment. The Site is not designed for or directed at children. Under no circumstances shall we allow the use of our services by minors without prior consent or authorisation by a parent or legal guardian. We do not knowingly collect Personal Information from minors.

If a parent or guardian becomes aware that their child has provided us with Personal Information without consent, they should contact us at info@websitesorted.com.

Updates and Amendments

We reserve the right to periodically amend or revise this Privacy Policy. Material changes will be effective immediately upon display of the revised policy. The date of the last revision is shown in the "Last updated" notice at the top of this page.

Your continued use of the Site following notification of amendments constitutes your acknowledgement and acceptance of those changes and your agreement to be bound by the updated terms.

How to Contact Us

If you have any questions about this Privacy Policy, the information we hold about you or how we use it, please get in touch:

Email

info@websitesorted.com

Postal Address

Charcroft Electronics
Llanwrtyd Wells LD5 4TH, UK